{"title":"Joico","description":"","products":[{"product_id":"blonde-life-brightening-conditioner-1","title":"Blonde Life Brightening Conditioner","description":"\u003cp\u003eJoico Blonde Life Brightening Conditioner fights off-tones, frizz, and dryness, while delivering the kind of champagne shine that polishes hair to a high gleam without weighing down a single highlighted strand.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936576512319,"sku":"JO074469513203","price":13.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513203-1.jpg?v=1753657648"},{"product_id":"blonde-life-brightening-shampoo-1","title":"Blonde Life Brightening Shampoo","description":"\u003cp\u003eJoico Blonde Life Brightening Shampoo gently cleanses for bright, beautiful blondes. Nutrient-rich Tamanu and Monoi oils help restore strength and softness.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936576545087,"sku":"JO074469513265","price":12.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513265-1.jpg?v=1753657649"},{"product_id":"color-balance-purple-conditioner-1","title":"Color Balance Purple Conditioner","description":"\u003cp\u003eThis unique, color-correcting formula preserves cool, icy blondes and silvery grays, with a nourishing, hydrating detangler that actually safeguards the vibrancy of color-treated hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936578380095,"sku":"JO074469519243","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469519243-1.jpg?v=1753657821"},{"product_id":"color-balance-purple-shampoo-1","title":"Color Balance Purple Shampoo","description":"\u003cp\u003eThis unique, color-correcting formula preserves cool blondes and silvery grays - banishing unwanted yellow, warm tones while protecting vibrancy. Powerful ingredients strengthen and defend hair against the elements.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936578412863,"sku":"JO074469519199","price":11.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469519199-1.jpg?v=1753657822"},{"product_id":"colorful-anti-fade-conditioner-1","title":"Colorful Anti-Fade Conditioner","description":"\u003cp\u003eJoico's Colorful Anti-Fade Conditioner protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results on a daily basis.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936578445631,"sku":"JO074469532167","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469532167-1.jpg?v=1753657890"},{"product_id":"colorful-anti-fade-shampoo-1","title":"Colorful Anti-Fade Shampoo","description":"\u003cp\u003eJoico's Colorful Anti-Fade Shampoo protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results on a daily basis.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936578478399,"sku":"JO074469517058","price":11.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469517058-1.jpg?v=1753657891"},{"product_id":"defy-damage-conditioner-1","title":"Defy Damage Conditioner","description":"\u003cp\u003eGentle enough to use every day, but mighty enough to replenish hydration and build strength and resilience, this daily, bond-building conditioner protects hair from future damage, detangles, and wards off fading hair color.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936578707775,"sku":"JO074469509169","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469509169-1.jpg?v=1753658047"},{"product_id":"defy-damage-protective-masque-1","title":"Defy Damage Protective Masque","description":"\u003cp\u003eJoico Defy Damage Protective Masque is an intensive damage prevention masque to help replenish strength and moisture balance for soft, healthy-looking hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"1.7 oz","offer_id":49936578740543,"sku":"JO074469509190","price":5.5,"currency_code":"USD","in_stock":false},{"title":"5.1 oz","offer_id":50113982693695,"sku":"JO074469509176","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469509176-1.jpg?v=1753658050"},{"product_id":"defy-damage-protective-shield-1","title":"Defy Damage Protective Shield","description":"\u003cp\u003eThis damage-defense hero shields hair from the ravages of daily thermal styling, UV exposure, and pollution. With bond-building protection against color fade, breakage, and dryness, you'll have shinier, stronger, healthier hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"3.38 oz","offer_id":49936578806079,"sku":"JO074469509527","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469509527-1.jpg?v=1753658051"},{"product_id":"defy-damage-shampoo-1","title":"Defy Damage Shampoo","description":"\u003cp\u003eJoico Defy Damage Protective Shampoo is a rich shampoo that gently cleanses away impurities while helping boost hair's natural defense against daily damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936578838847,"sku":"JO074469513869","price":12.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513869-1.jpg?v=1753658052"},{"product_id":"defy-damage-shampoo-conditioner-duo-1","title":"Defy Damage Shampoo\/Conditioner Duo","description":"\u003cp\u003eSave on the purchase of Joico Defy Damage Holiday Shampoo \u0026amp; Treatment Duo. This breakthrough, bond-strengthening collection transforms each strand into healthy hair you can instantly see and feel, providing the perfect daily and weekly regimen for dry, damaged hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"33.8 oz","offer_id":49936578937151,"sku":"JO074469551809","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469551809-1_1.jpg?v=1753658053"},{"product_id":"heat-hero-glossing-thermal-protector-1","title":"Heat Hero Glossing Thermal Protector","description":"\u003cp\u003eJoico Heat Hero Glossing Thermal Protector instantly delivers a shield between your hair and any thermal-styling tool in your repertoire; and infuses + fortifies hair with a healthy, glossy sheen that locks out dulling pollutants.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"5.1 oz","offer_id":49936579330367,"sku":"JO074469520942","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469520942-1.jpg?v=1753658284"},{"product_id":"humidity-blocker-protective-finishing-spray-1","title":"Humidity Blocker Protective Finishing Spray","description":"\u003cp\u003eAmped-up with lightweight hold, shine, and environmental armor, Joico Humidity Blocker + Protective Finishing Spray deposits a 24-hour invisible barrier against static, frizz, pollutants, and even hair-dulling sulfates and parabens.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"5.1 oz","offer_id":49936579461439,"sku":"JO074469520959","price":12.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469520959-1.jpg?v=1753658297"},{"product_id":"hydra-splash-conditioner-1","title":"Hydra Splash Conditioner","description":"\u003cp\u003eFormulated with ultra-hydrating marine ingredients like Sea Kelp and Coconut Water, Joico HydraSplash Hydrating Conditioner gives fine hair an immediate, lightweight splash of moisture, plus detangling power, elasticity, and shine.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936579494207,"sku":"JO074469513418","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513418-1.jpg?v=1753658301"},{"product_id":"hydra-splash-shampoo-1","title":"Hydra Splash Shampoo","description":"\u003cp\u003eJoico HydraSplash Hydrating Shampoo never gets heavy on your fine hair! Formulated with marine ingredients like Sea Kelp and Coconut Water, the lightweight lather gently cleanses hair for brilliantly-clean, soft, healthy results.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936579559743,"sku":"JO074469513456","price":11.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513456-1.jpg?v=1753658302"},{"product_id":"joifull-volumizing-conditioner-1","title":"Joifull Volumizing Conditioner","description":"\u003cp\u003eCreating full, airy, luxurious volume, Joico JoiFULL Volumizing Conditioner's lightweight formula detangles and amps up fine strands for instant \"wow\" body, humidity protection, mega shine, and stronger strands every time you use it.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936580084031,"sku":"JO074469512367","price":12.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469512367-1.jpg?v=1753658386"},{"product_id":"joifull-volumizing-shampoo-1","title":"Joifull Volumizing Shampoo","description":"\u003cp\u003eOffering a 24-hour volume boost and luxe lather, Joico JoiFULL Volumizing Shampoo rinses away the oil and dirt that weigh down fine strands, delivering body, mega fullness, and shine, along protection from humidity.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936580116799,"sku":"JO074469512336","price":11.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469512336-1.jpg?v=1753658387"},{"product_id":"joigel-firm-styling-gel-1","title":"JOIGEL Firm Styling Gel","description":"\u003cp\u003eLocking in shine and hydration, while locking out pollution and humidity, Joico Joigel Firm Styling Gel is tough enough to tackle thick, coarse hair. It is your one-and-done styler that adds body, volume, and shine without stiffness or stickiness.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936580215103,"sku":"JO074469523066","price":10.75,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469523066-1.jpg?v=1753658388"},{"product_id":"joimist-firm-finishing-spray-1","title":"JOIMIST Firm Finishing Spray","description":"\u003cp\u003eJoico JoiMist Firm Protective Finishing Spray locks in style without a bulletproof, tacky layer; giving you movement, flexibility, and serious, Level-9, all-day hold while protecting hair from frizz, humidity, and damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"9.1 oz","offer_id":49936580608319,"sku":"JO074469523226","price":11.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469523226-1.jpg?v=1753658389"},{"product_id":"joiwhip-mousse-1","title":"JOIWHIP Mousse","description":"\u003cp\u003eMeet the va-va-voom mousse that delivers extraordinary, crunch-free volume so you can create the 'do of your dreams. With Joico Joi Whip, you'll enjoy luxe volume, hold and shine in one airy \"poof\" of protection from frizz and damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.2 oz","offer_id":49936580673855,"sku":"JO074469492812","price":11.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469492812-1.jpg?v=1753658391"},{"product_id":"k-pak-color-therapy-conditioner-1","title":"K-PAK Color Therapy Conditioner","description":"\u003cp\u003eThis conditioner for color-treated hair not only extends the vibrancy and life of your investment shade for up to 8 weeks, it also hydrates, strengthens strands, reduces breakage, and bumps up shine to a whole new gleam.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936580706623,"sku":"JO074469516471","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469516471-1.jpg?v=1753658394"},{"product_id":"k-pak-color-therapy-luster-lock-glossing-oil-1","title":"K-Pak Color Therapy Luster Lock Glossing Oil","description":"\u003cp\u003eThis swoon-worthy daily hair treatment creates 150X the shine in a single drop; preserving your investment hair color, taming frizz, and repairing, strengthening, and protecting hair from future breakage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"2.13 oz","offer_id":49936580739391,"sku":"JO074469515214","price":13.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469515214-2.jpg?v=1753658396"},{"product_id":"k-pak-color-therapy-luster-lock-treatment-1","title":"K-PAK Color Therapy Luster Lock Treatment","description":"\u003cp\u003eThis deep-repair miracle treatment for color-treated hair unlocks out-of-this-world vibrancy and a mirror-like shine; along with strands that are 9X stronger and visibly healthier-looking in a single, 2 - 5 minute application.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"5.1 oz","offer_id":49936580772159,"sku":"JO074469516549","price":13.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469516549-1.jpg?v=1753658397"},{"product_id":"k-pak-color-therapy-shampoo-1","title":"K-PAK Color Therapy Shampoo","description":"\u003cp\u003eThis specially-formulated shampoo for color-treated hair preserves your investment from fading for up to 8 weeks, while it gently cleanses away dirt and debris. With every wash, you'll also protect hair against future damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936581001535,"sku":"JO074469516518","price":11.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469516518-1.jpg?v=1753658398"},{"product_id":"k-pak-reconstructing-conditioner-1","title":"K-PAK Reconstructing Conditioner","description":"\u003cp\u003eWhen you've enjoyed a few too many blowouts and harsh color changes, this one-and-done daily conditioner immediately hones in on that dry, damaged hair with targeted precision, leaving locks with big-time shine and doubling your resistance to breakage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936581099839,"sku":"JO074469517157","price":12.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469517157-1.jpg?v=1753658401"},{"product_id":"k-pak-reconstructing-shampoo-1","title":"K-PAK Reconstructing Shampoo","description":"\u003cp\u003eThis gentle but powerfully targeted shampoo goes right to the damage, lathering in lustrous, more resilient hair from the first use. Formulated with nourishing Keratin and Guajava Fruit Extract to help fortify weak strands and - big plus here - prevent future damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936581361983,"sku":"JO074469517447","price":11.5,"currency_code":"USD","in_stock":false},{"title":"33.8 oz","offer_id":50114108490047,"sku":"JO074469517485","price":21.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469517447-1_1.jpg?v=1753658403"},{"product_id":"kbond20-defy-damage-masque-1","title":"KBOND20 Defy Damage Masque","description":"\u003cp\u003eMeet KBOND20, power masque from Defy Damage, Joico's bond-building treatment that doubles down on technology for 5X stronger* hair. (*Against combing breakage on damaged hair during heat styling).\u003c\/p\u003e","brand":"Joico","offers":[{"title":"5.1 oz","offer_id":49936581591359,"sku":"JO074469562430","price":19.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469562430-1.jpg?v=1753658404"},{"product_id":"moisture-recovery-moisturizing-conditioner-1","title":"Moisture Recovery Moisturizing Conditioner","description":"\u003cp\u003eWith Joico Moisture Recovery Conditioner for Dry Hair, each coarse, thick, dry strand is instantly transformed and detangled - resulting in the kind of slip, softness, and shine that bumps up the beauty and suppleness of parched hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936587620671,"sku":"JO074469513906","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513906-1.jpg?v=1753658600"},{"product_id":"moisture-recovery-moisturizing-shampoo-1","title":"Moisture Recovery Moisturizing Shampoo","description":"\u003cp\u003eStrands will drink up the hydration and softness that Joico Moisture Recovery Shampoo For Dry Hair serves up for a 24 full hours, instantly restoring elasticity and tripling breakage protection.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":49936587653439,"sku":"JO074469513968","price":11.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469513968-1.jpg?v=1753658602"},{"product_id":"power-whip-whipped-foam-1","title":"POWER WHIP Whipped Foam","description":"\u003cp\u003eJoico's Power Whip Whipped Foam is a concentrated, whipped styling foam that creates maximum density and incredible volume that lasts even in high humidity.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10.2 oz","offer_id":49936589193535,"sku":"JO074469523264","price":11.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469523264-1.jpg?v=1753658875"},{"product_id":"joimist-medium-finishing-spray-1","title":"JOIMIST Medium Finishing Spray","description":"\u003cp\u003eJoico JoiMist Medium Protective Finishing Spray locks in style without a bulletproof, tacky layer; giving you movement, flexibility, and just the right amount of all-day hold while protecting hair from frizz, humidity, and damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"9 oz","offer_id":49936595878207,"sku":"JO074469523233","price":11.25,"currency_code":"USD","in_stock":false},{"title":"9.1 oz","offer_id":50114108031295,"sku":"JO074469475907","price":11.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469523233-1.jpg?v=1753658390"},{"product_id":"k-pak-deep-penetrating-reconstructor-1","title":"K-Pak Deep Penetrating Reconstructor","description":"\u003cp\u003eWith a hair-saving formula that rebuilds and re-fortifies hair in minutes, Joico's K-PAK Reconstructor is a must-have for less damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"5.1 oz \/ 74469517195","offer_id":49936596140351,"sku":"JO074469517195","price":13.5,"currency_code":"USD","in_stock":false},{"title":"8.5 oz \/ 74469517232","offer_id":50114108326207,"sku":"JO074469517232","price":19.25,"currency_code":"USD","in_stock":false},{"title":"5.1 oz \/ 74469549783","offer_id":50114108293439,"sku":"JO074469549783","price":13.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/074469517195-1.jpg?v=1753658399"},{"product_id":"k-pak-color-therapy-duo-1","title":"K-Pak Color Therapy Duo","description":"\u003cp\u003eSave on the purchase of Joico's K-PAK Color Therapy Retail Holiday Shampoo \u0026amp; Treatment Duo. This collection delivers next-level color protection along with the power of K-PAK reconstruction. Lock in stunningly beautiful color vibrancy while knocking out hair damage in one powerful punch.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"33.8 oz","offer_id":49936861299007,"sku":"JO074469505604","price":20.0,"currency_code":"USD","in_stock":false}]},{"product_id":"k-pak-intense-hydrator-1","title":"K-PAK Intense Hydrator","description":"\u003cp\u003ePerfect for dry, damaged hair. Instant \u0026amp; deep hydration, replenish lost moisture and improve manageability and elasticity. The treatment makes hair 2X softer and boosts shine while sealing the cuticle for maximum protection against further damage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":49936861659455,"sku":"JO074469517119","price":19.25,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/28wk2ui3o9msbswdt9dapyeuha5c.jpg?v=1753658400"},{"product_id":"joico-defy-damage-protective-shampoo-new","title":"Joico Defy Damage Protective Shampoo","description":"\u003cul\u003e\n\t\u003cli data-end=\"300\" data-start=\"234\"\u003eRich, luxurious lather infused with damage-preventing ingredients\u003c\/li\u003e\n\t\u003cli data-end=\"440\" data-start=\"303\"\u003eGentle daily cleanser that swiftly removes dirt, impurities and buildup without roughing up the hair cuticle or stripping vibrant color\u003c\/li\u003e\n\t\u003cli data-end=\"544\" data-start=\"443\"\u003eCutting-edge technology combined with powerful protectants creates hair that’s brilliantly resilient\u003c\/li\u003e\n\t\u003cli data-end=\"667\" data-start=\"547\"\u003eSmartRelease™ Technology continuously releases a trifecta of healthy hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli data-end=\"758\" data-start=\"670\"\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli data-end=\"864\" data-start=\"761\"\u003eProtective lipids serve as the first line of defense against thermal, chemical, styling and UV damage\u003c\/li\u003e\n\t\u003cli data-end=\"1016\" data-start=\"867\"\u003eMoringa seed oil provides a rich source of antioxidants, vitamins A and E and silica—fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli data-end=\"1045\" data-start=\"1019\"\u003eBoosts shine and softness\u003c\/li\u003e\n\t\u003cli data-end=\"1173\" data-start=\"1048\"\u003eArginine’s smart-bonding molecule, with both positive and negative sites, strengthens hair bonds and encourages bond renewal\u003c\/li\u003e\n\t\u003cli data-end=\"1258\" data-start=\"1176\"\u003eResults in shiny, smooth, clean strands—wonderfully resilient and healthy-looking\u003c\/li\u003e\n\t\u003cli data-end=\"1291\" data-start=\"1261\"\u003eCruelty free\u003c\/li\u003e\n\t\u003cli data-end=\"1291\" data-start=\"1261\"\u003eFree of sulfates\u003c\/li\u003e\n\t\u003cli data-end=\"1291\" data-start=\"1261\"\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003cbr\u003e\n\u003cbr\u003e\n\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380027%20%2380028%20%2380029%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":52232711831871,"sku":"80027","price":13.0,"currency_code":"USD","in_stock":true},{"title":"1.7 oz","offer_id":52356084564287,"sku":"80393","price":4.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80027-0325_fe79af4c-645a-4f6b-b347-8c4d1d1a46eb.jpg?v=1772473302"},{"product_id":"joico-defy-damage-protective-shampoo-liter-new","title":"Joico Defy Damage Protective Shampoo, Liter","description":"\u003cul\u003e\n\t\u003cli data-end=\"300\" data-start=\"234\"\u003eRich, luxurious lather infused with damage-preventing ingredients\u003c\/li\u003e\n\t\u003cli data-end=\"440\" data-start=\"303\"\u003eGentle daily cleanser that swiftly removes dirt, impurities and buildup without roughing up the hair cuticle or stripping vibrant color\u003c\/li\u003e\n\t\u003cli data-end=\"544\" data-start=\"443\"\u003eCutting-edge technology combined with powerful protectants creates hair that’s brilliantly resilient\u003c\/li\u003e\n\t\u003cli data-end=\"667\" data-start=\"547\"\u003eSmartRelease™ Technology continuously releases a trifecta of healthy hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli data-end=\"758\" data-start=\"670\"\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli data-end=\"864\" data-start=\"761\"\u003eProtective lipids serve as the first line of defense against thermal, chemical, styling and UV damage\u003c\/li\u003e\n\t\u003cli data-end=\"1016\" data-start=\"867\"\u003eMoringa seed oil provides a rich source of antioxidants, vitamins A and E and silica—fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli data-end=\"1045\" data-start=\"1019\"\u003eBoosts shine and softness\u003c\/li\u003e\n\t\u003cli data-end=\"1173\" data-start=\"1048\"\u003eArginine’s smart-bonding molecule, with both positive and negative sites, strengthens hair bonds and encourages bond renewal\u003c\/li\u003e\n\t\u003cli data-end=\"1258\" data-start=\"1176\"\u003eResults in shiny, smooth, clean strands—wonderfully resilient and healthy-looking\u003c\/li\u003e\n\t\u003cli data-end=\"1291\" data-start=\"1261\"\u003eCruelty free\u003c\/li\u003e\n\t\u003cli data-end=\"1291\" data-start=\"1261\"\u003eFree of sulfates\u003c\/li\u003e\n\t\u003cli data-end=\"1291\" data-start=\"1261\"\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e​Click the link below for the Safety Data Sheet (SDS).\u003cbr\u003e\n\u003cbr\u003e\n\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380027%20%2380028%20%2380029%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52232712061247,"sku":"80028","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80028-0325_02c476b7-f217-4dc5-8f9a-a493c89cf0c5.jpg?v=1772473303"},{"product_id":"joico-defy-damage-detox-shampoo-101-oz-new","title":"Joico Defy Damage Detox Shampoo","description":"\u003cul\u003e\n\t\u003cli\u003eWash away hard water residue, trace minerals, product buildup and copper salts with this deep-cleansing shampoo that won’t leave hair feeling dry\u003c\/li\u003e\n\t\u003cli\u003eFormulated with a bio-based chelator and activated charcoal\u003c\/li\u003e\n\t\u003cli\u003eBuilds bonds and transforms dull, lackluster locks into clean, soft hair\u003c\/li\u003e\n\t\u003cli\u003eA single cleanse with this clarifying formula deeply purifies, leaving hair and scalp feeling fresh while being gentle on color\u003c\/li\u003e\n\t\u003cli\u003eBio-based chelator helps remove stubborn buildup, metals and hard water deposits\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil is rich in vitamins A and E and silica\u003c\/li\u003e\n\t\u003cli\u003eActivated charcoal is a porous, absorbent material made from coconut husks, helping to trap impurities\u003c\/li\u003e\n\t\u003cli\u003eVegan SmartRelease™ Technology, now made with pea and vegetable proteins that mimic the protein found naturally in hair\u003c\/li\u003e\n\t\u003cli\u003eHelps remove green tones in hair caused by chlorine exposure\u003c\/li\u003e\n\t\u003cli\u003eColor-safe\u003c\/li\u003e\n\t\u003cli\u003eVegan\u003c\/li\u003e\n\t\u003cli\u003eFree of mineral oil, parabens, and sulfates\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380030%20%2380031%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":52232712094015,"sku":"80030","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80030-0325-1_7e013032-f694-4963-a289-e6e01b76d9ba.jpg?v=1772473304"},{"product_id":"joico-defy-damage-detox-shampoo-liter-new","title":"Joico Defy Damage Detox Shampoo, Liter","description":"\u003cul\u003e\n\t\u003cli\u003eWash away hard water residue, trace minerals, product buildup and copper salts with this deep-cleansing shampoo that won’t leave hair feeling dry\u003c\/li\u003e\n\t\u003cli\u003eFormulated with a bio-based chelator and activated charcoal\u003c\/li\u003e\n\t\u003cli\u003eBuilds bonds and transforms dull, lackluster locks into clean, soft hair\u003c\/li\u003e\n\t\u003cli\u003eA single cleanse with this clarifying formula deeply purifies, leaving hair and scalp feeling fresh while being gentle on color\u003c\/li\u003e\n\t\u003cli\u003eBio-based chelator helps remove stubborn buildup, metals and hard water deposits\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil is rich in vitamins A and E and silica\u003c\/li\u003e\n\t\u003cli\u003eActivated charcoal is a porous, absorbent material made from coconut husks, helping to trap impurities\u003c\/li\u003e\n\t\u003cli\u003eVegan SmartRelease™ Technology, now made with pea and vegetable proteins that mimic the protein found naturally in hair\u003c\/li\u003e\n\t\u003cli\u003eHelps remove green tones in hair caused by chlorine exposure\u003c\/li\u003e\n\t\u003cli\u003eColor-safe\u003c\/li\u003e\n\t\u003cli\u003eVegan\u003c\/li\u003e\n\t\u003cli\u003eFree of mineral oil, parabens and sulfates\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380030%20%2380031%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52232712126783,"sku":"80031","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80031-0425-1_3bbe86d2-1233-4525-979a-013e39a05a6f.jpg?v=1772473305"},{"product_id":"joico-defy-damage-protective-conditioner-new","title":"Joico Defy Damage Protective Conditioner","description":"\u003cul\u003e\n\t\u003cli\u003eFor bond strengthening and color longevity\u003c\/li\u003e\n\t\u003cli\u003eReplenish moisture and build resilience every day without weighing hair down\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003eProtective lipids act as the first line of defense to help prevent thermal, chemical, styling and UV damage\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil adds a rich source of antioxidants, vitamins A and E and silica—all fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli\u003eArginine, a smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal\u003c\/li\u003e\n\t\u003cli\u003eHelps prevent and protect from daily damage\u003c\/li\u003e\n\t\u003cli\u003eBoosts vital moisture\u003c\/li\u003e\n\t\u003cli\u003eInstantly detangles\u003c\/li\u003e\n\t\u003cli\u003eLeaves hair soft, shiny and healthy\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380032%20%2380033%20%2380034%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":52232712159551,"sku":"80032","price":13.0,"currency_code":"USD","in_stock":true},{"title":"1.7 oz","offer_id":52356084826431,"sku":"80394","price":4.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80032-0425-2_ac3747f0-f067-4d38-8948-e3c176b3cf47.jpg?v=1772473307"},{"product_id":"joico-defy-damage-protective-conditioner-liter-new","title":"Joico Defy Damage Protective Conditioner, Liter","description":"\u003cul\u003e\n\t\u003cli\u003eFor bond strengthening and color longevity\u003c\/li\u003e\n\t\u003cli\u003eReplenish moisture and build resilience every day without weighing hair down\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003eProtective lipids act as the first line of defense to help prevent thermal, chemical, styling and UV damage\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil adds a rich source of antioxidants, vitamins A and E and silica—all fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli\u003eArginine, a smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal\u003c\/li\u003e\n\t\u003cli\u003eHelps prevent and protect from daily damage\u003c\/li\u003e\n\t\u003cli\u003eBoosts vital moisture\u003c\/li\u003e\n\t\u003cli\u003eInstantly detangles\u003c\/li\u003e\n\t\u003cli\u003eLeaves hair soft, shiny and healthy\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380032%20%2380033%20%2380034%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52232712225087,"sku":"80033","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80033-0425_d51662d0-eb94-4181-ae55-e8b2371374e8.jpg?v=1772473308"},{"product_id":"joico-defy-damage-protective-masque-new","title":"Joico Defy Damage Protective Masque","description":"\u003cul\u003e\n\t\u003cli\u003eFor bond strengthening and color longevity\u003c\/li\u003e\n\t\u003cli\u003ePowerful treatment goes deep to infuse hair with a brilliant, bond-strengthening defense system\u003c\/li\u003e\n\t\u003cli\u003eLess breakage, more protection from heat styling and hair has instant softness and shine\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003eProtective lipids act as the first line of defense to help prevent thermal, chemical, styling and UV damage\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil, a rich source of antioxidants, vitamins A and E and silica—all fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli\u003eArginine, a smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal\u003c\/li\u003e\n\t\u003cli\u003eHelps rebuild broken hair bonds\u003c\/li\u003e\n\t\u003cli\u003eDeeply replenishes hair without weighing it down\u003c\/li\u003e\n\t\u003cli\u003eProactively builds hair’s resistance to damage\u003c\/li\u003e\n\t\u003cli\u003eLeaves hair soft, shiny and healthy-looking\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380035%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"5.1 oz","offer_id":52232712257855,"sku":"80035","price":14.25,"currency_code":"USD","in_stock":true},{"title":"1.7 oz","offer_id":52356084891967,"sku":"80395","price":5.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80035-0425_a3b0cc8f-ea1c-49a5-a7da-e9a98bb75faf.jpg?v=1772473309"},{"product_id":"joico-defy-damage-kbond20-power-masque-new","title":"Joico Defy Damage KBOND20 Power Masque","description":"\u003cul\u003e\n\t\u003cli\u003eBond-building treatment that doubles down on technology for 5X stronger hair\u003c\/li\u003e\n\t\u003cli\u003eBuilds and protects bonds\u003c\/li\u003e\n\t\u003cli\u003eRich hydration\u003c\/li\u003e\n\t\u003cli\u003eInstantly detangles\u003c\/li\u003e\n\t\u003cli\u003eNormalizes pH\u003c\/li\u003e\n\t\u003cli\u003ePowered by K-Pak Keratin Technology, honoring Joico’s legacy of strength and resilience\u003c\/li\u003e\n\t\u003cli\u003eProtective lipids act as a first line of defense against pollution\u003c\/li\u003e\n\t\u003cli\u003e18 essential amino acids including arginine, found naturally in healthy hair\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil, an antioxidant rich in vitamins A and E, plus silica\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003eColor safe\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eFree of parabens\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380036%20%2380037%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"5.1 oz","offer_id":52232712323391,"sku":"80036","price":19.5,"currency_code":"USD","in_stock":true},{"title":"16.9 oz","offer_id":52356084957503,"sku":"80037","price":44.0,"currency_code":"USD","in_stock":true},{"title":"1.7 oz","offer_id":52356084990271,"sku":"80396","price":7.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80036-0425-1_045860bc-8c82-43c9-8827-11765e5969f2.jpg?v=1772473311"},{"product_id":"joico-defy-damage-in-a-flash-7-second-bond-builder-676-oz-new","title":"Joico Defy Damage In A Flash 7-Second Bond Builder","description":"\u003cul\u003e\n\t\u003cli\u003eHelps build bonds – delivering a 7-second transformation you can see and feel\u003c\/li\u003e\n\t\u003cli\u003eUnique liquid-to-crème formula, this swift hair protector helps build bonds, making hair stronger and less prone to breakage\u003c\/li\u003e\n\t\u003cli\u003eOne quick, rinse-out treatment with visible results in seconds\u003c\/li\u003e\n\t\u003cli\u003eHair is up to 20X more resistant to breakage\u003c\/li\u003e\n\t\u003cli\u003eCreates bonds and strengthens the hair structure\u003c\/li\u003e\n\t\u003cli\u003eLeaves hair silky smooth without weighing it down\u003c\/li\u003e\n\t\u003cli\u003eIncludes liquid keratin, an essential building block of healthy hair\u003c\/li\u003e\n\t\u003cli\u003eSafe for color-treated hair\u003c\/li\u003e\n\t\u003cli\u003eFree of silicones\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380038%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"6.76 oz","offer_id":52232712421695,"sku":"80038","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80038-0425_8f3446c8-c77f-4eb3-8b08-a8c6f8ddc18f.jpg?v=1772473312"},{"product_id":"joico-defy-damage-protective-shield-338-oz-new","title":"Joico Defy Damage Protective Shield","description":"\u003cul\u003e\n\t\u003cli\u003eDamage defense against the harsh effects of daily styling and exposure to UV and environmental pollution\u003c\/li\u003e\n\t\u003cli\u003eHelps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair\u003c\/li\u003e\n\t\u003cli\u003eUsed prior to styling, hair is fortified inside and out\u003c\/li\u003e\n\t\u003cli\u003eInstant, daily protection from damaging heat, UV and environmental exposure\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli\u003eHelps repair, strengthen and protect hair from the cumulative effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003eProtective lipids act as the first line of defense to help prevent thermal, chemical, styling and UV damage\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil, a rich source of antioxidants, vitamins A and E and silica—all fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli\u003eArginine, a smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal\u003c\/li\u003e\n\t\u003cli\u003eMakes hair 4x more resistant to breakage during heat styling\u003c\/li\u003e\n\t\u003cli\u003eProtects against color fade\u003c\/li\u003e\n\t\u003cli\u003eLeaves hair soft, shiny and looking healthy\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380039%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"3.38 oz","offer_id":52232712454463,"sku":"80039","price":14.25,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80039-0425_b5491ed6-092c-4d30-80d2-77e29a637ab4.jpg?v=1772473313"},{"product_id":"joico-defy-damage-invincible-anti-frizz-bond-protector-55-oz-new","title":"Joico Defy Damage Invincible Anti-Frizz Bond Protector","description":"\u003cul\u003e\n\t\u003cli\u003eFrizz-fighting bond protector\u003c\/li\u003e\n\t\u003cli\u003eMulti-tasking conditioning spray that nourishes hair with an invisible cloak of protection against humidity, thermal damage and pollution\u003c\/li\u003e\n\t\u003cli\u003eDelivering a hint of holding power and a soft, silky glow\u003c\/li\u003e\n\t\u003cli\u003eVanillin, an extract from the vanilla bean, acts as a protective barrier for hair to help keep frizz at bay\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil, a rich source of antioxidants, vitamins A and E and silica—all fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli\u003eHelps boost shine and softness\u003c\/li\u003e\n\t\u003cli\u003eIncludes arginine, a naturally occurring amino acid that is crucial to hair’s strength\u003c\/li\u003e\n\t\u003cli\u003eProducts that include arginine help protect hair and rebuild it from the inside out\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system continuously releases rosehip oil, arginine and keratin to help repair, strengthen and protect hair from the damaging effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003e24-hour frizz protection\u003c\/li\u003e\n\t\u003cli\u003eInstant softness and shine\u003c\/li\u003e\n\t\u003cli\u003eThermal protection up to 450°F\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380040%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"5.5 oz","offer_id":52232712487231,"sku":"80040","price":14.25,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80040-0425_896d850d-c0b7-49ee-9dc2-5e9345b5683f.jpg?v=1772473314"},{"product_id":"joico-defy-damage-sleepover-overnight-nourishing-treatment-338-oz-new","title":"Joico Defy Damage Sleepover Overnight Nourishing Treatment","description":"\u003cul\u003e\n\t\u003cli\u003eBrilliant formula that fortifies bonds through the night, this no-rinse treatment delivers softer, shinier, visibly healthier-looking hair by morning\u003c\/li\u003e\n\t\u003cli\u003eNourishes hair and strengthens bonds while sleeping\u003c\/li\u003e\n\t\u003cli\u003ePreserves over 85% of hair color\u003c\/li\u003e\n\t\u003cli\u003eReduces the appearance of split ends\u003c\/li\u003e\n\t\u003cli\u003eInstantly softens and smooths hair\u003c\/li\u003e\n\t\u003cli\u003eProtective lipids, the exact kind found in healthy hair, act as a first line of defense to help protect hair against damage\u003c\/li\u003e\n\t\u003cli\u003eMoringa seed oil, a rich source of antioxidants, vitamins A and E and silica—all fundamental to creating healthy, strong, damage-resistant hair\u003c\/li\u003e\n\t\u003cli\u003eIncludes arginine, a naturally occurring amino acid that is crucial to hair’s strength\u003c\/li\u003e\n\t\u003cli\u003eProducts that include arginine help protect hair and rebuild it from the inside out\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology delivery system, continuously releasing rosehip oil, arginine and keratin\u003c\/li\u003e\n\t\u003cli\u003eHelps repair, strengthen and protect hair from the damaging effects of daily styling\u003c\/li\u003e\n\t\u003cli\u003eBoosts shine\u003c\/li\u003e\n\t\u003cli\u003eProtects against pollution\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380041%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=yes,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"3.38 oz","offer_id":52232712519999,"sku":"80041","price":14.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80041-0425_20008ff6-81fc-40db-844d-3ef58f9dafb5.jpg?v=1772473315"},{"product_id":"joico-blonde-life-brightening-shampoo-101-oz-new","title":"Joico Blonde Life Brightening Shampoo","description":"\u003cul\u003e\n\t\u003cli\u003eProduces a luscious lather that lifts away dirt and oil\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology packs triple-powered, healthy hair ingredients inside an invisible liposome\u003c\/li\u003e\n\t\u003cli\u003eUnique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear\u003c\/li\u003e\n\t\u003cli\u003eIncludes arginine, a naturally occurring amino acid that is crucial to hair’s strength\u003c\/li\u003e\n\t\u003cli\u003eProducts that include arginine help protect hair and rebuild it from the inside out\u003c\/li\u003e\n\t\u003cli\u003eMonoi oil, a rare, exotic blend of coconut oil and Tahitian gardenia flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage\u003c\/li\u003e\n\t\u003cli\u003eTamanu oil, a rich, Southeast Asian UV-absorber packed with fortifying omega-6 and -9, helps deeply hydrate hair, bump up shine and banish brittle strands\u003c\/li\u003e\n\t\u003cli\u003eGently cleanses with rich lather\u003c\/li\u003e\n\t\u003cli\u003eAdded softness and smoothness\u003c\/li\u003e\n\t\u003cli\u003eKeeps blondes bright\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eFree of sulfates\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380042%20%2380043%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"10.1 oz","offer_id":52232712552767,"sku":"80042","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80042-0425-1_5ac98a7a-f9c3-47d2-a395-82a80d1f3b4a.jpg?v=1772473317"},{"product_id":"joico-blonde-life-brightening-shampoo-liter-new","title":"Joico Blonde Life Brightening Shampoo, Liter","description":"\u003cul\u003e\n\t\u003cli\u003eProduces a luscious lather that lifts away dirt and oil\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology packs triple-powered, healthy hair ingredients inside an invisible liposome\u003c\/li\u003e\n\t\u003cli\u003eUnique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear\u003c\/li\u003e\n\t\u003cli\u003eIncludes arginine, a naturally occurring amino acid that is crucial to hair’s strength\u003c\/li\u003e\n\t\u003cli\u003eProducts that include arginine help protect hair and rebuild it from the inside out\u003c\/li\u003e\n\t\u003cli\u003eMonoi oil, a rare, exotic blend of coconut oil and Tahitian gardenia flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage\u003c\/li\u003e\n\t\u003cli\u003eTamanu oil, a rich, Southeast Asian UV-absorber packed with fortifying omega-6 and -9, helps deeply hydrate hair, bump up shine and banish brittle strands\u003c\/li\u003e\n\t\u003cli\u003eGently cleanses with rich lather\u003c\/li\u003e\n\t\u003cli\u003eAdded softness and smoothness\u003c\/li\u003e\n\t\u003cli\u003eKeeps blondes bright\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eFree of sulfates\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380042%20%2380043%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52232712749375,"sku":"80043","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80043-0425_4fe30d64-5855-4871-a3e6-add02734232e.jpg?v=1772473317"},{"product_id":"joico-blonde-life-brightening-conditioner-85-oz-new","title":"Joico Blonde Life Brightening Conditioner","description":"\u003cul\u003e\n\t\u003cli\u003eDeeply nourishes bleached, double-processed or high-lifted blonde hair without weight\u003c\/li\u003e\n\t\u003cli\u003eInstantly detangles\u003c\/li\u003e\n\t\u003cli\u003eKeeps hair polished and bright\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology packs triple-powered, healthy hair ingredients inside an invisible liposome\u003c\/li\u003e\n\t\u003cli\u003eUnique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear\u003c\/li\u003e\n\t\u003cli\u003eIncludes arginine, a naturally occurring amino acid that is crucial to hair’s strength\u003c\/li\u003e\n\t\u003cli\u003eProducts that include arginine help protect hair and rebuild it from the inside out\u003c\/li\u003e\n\t\u003cli\u003eMonoi oil, a rare, exotic blend of coconut oil and Tahitian gardenia flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage\u003c\/li\u003e\n\t\u003cli\u003eTamanu oil, a rich, Southeast Asian UV-absorber packed with fortifying omega-6 and -9, helps deeply hydrate hair, bump up shine and banish brittle strands\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\t\u003cli\u003eGreat for Salon Retail!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380044%20%2380045%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"8.5 oz","offer_id":52232712782143,"sku":"80044","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80044-0425-2_1a24e80b-0659-4d2f-a4bb-e102e888c936.jpg?v=1772473319"},{"product_id":"joico-blonde-life-brightening-conditioner-liter-new","title":"Joico Blonde Life Brightening Conditioner, Liter","description":"\u003cul\u003e\n\t\u003cli\u003eDeeply nourishes bleached, double-processed or high-lifted blonde hair without weight\u003c\/li\u003e\n\t\u003cli\u003eInstantly detangles\u003c\/li\u003e\n\t\u003cli\u003eKeeps hair polished and bright\u003c\/li\u003e\n\t\u003cli\u003eSmartRelease™ Technology packs triple-powered, healthy hair ingredients inside an invisible liposome\u003c\/li\u003e\n\t\u003cli\u003eUnique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear\u003c\/li\u003e\n\t\u003cli\u003eIncludes arginine, a naturally occurring amino acid that is crucial to hair’s strength\u003c\/li\u003e\n\t\u003cli\u003eProducts that include arginine help protect hair and rebuild it from the inside out\u003c\/li\u003e\n\t\u003cli\u003eMonoi oil, a rare, exotic blend of coconut oil and Tahitian gardenia flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage\u003c\/li\u003e\n\t\u003cli\u003eTamanu oil, a rich, Southeast Asian UV-absorber packed with fortifying omega-6 and -9, helps deeply hydrate hair, bump up shine and banish brittle strands\u003c\/li\u003e\n\t\u003cli\u003eCruelty free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003eClick below for the Safety Data Sheet (SDS).\u003c\/em\u003e\u003cbr\u003e\n\u003cbr\u003e\n\u003cem style=\"line-height: 20.8px;\"\u003e\u003cimg alt=\"\" height=\"60\" src=\"\/images\/graphics\/pro2pro_article_image\/1doctest_1_.jpg\" width=\"53\"\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003ca href=\"https:\/\/assets.marlobeauty.com\/%2380044%20%2380045%20SDS.PDF\" onclick=\"window.open(this.href, '', 'resizable=no,status=no,location=no,toolbar=no,menubar=no,fullscreen=no,scrollbars=no,dependent=no'); return false;\"\u003eSafety Data Sheet\u003c\/a\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":52232712814911,"sku":"80045","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/files\/80045-0425_9fc5b43f-0db8-4b85-8dd1-3e43e78f35aa.jpg?v=1772473320"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/5251\/7951\/collections\/Frame_2147228897.png?v=1751752491","url":"https:\/\/shopbeauty.glossgenius.com\/collections\/joico.oembed?page=5","provider":"GlossGenius","version":"1.0","type":"link"}