The Finishing Gel
The Finishing Gel
A versatile gel-cream formula with a light, buildable hold.
Meet The Finishing Gel—a styling product unlike any you’ve used before, and our first ever styling formula. With a light, yet buildable hold, it’s flexible and soft to the touch when it dries, leaving behind no crunchiness or residue. It’s the first product you’ll reach for to polish hair and smooth frizz, refine styled and natural textures, and for fun, playful updos. And it can be the last thing you do before you walk out the door to complete any look.
The possibilities are endless: The Finishing Gel is perfect for sleek, slicked back styles (like ponytails and buns), light styling post-air dry, or simply smoothing frizz or flyways. It’s extremely versatile in application, and can be used on wet or dry hair, updos and down. Even though it’s lightweight in nature, it can be easily built up for a stronger hold that lasts all day. Formulated with smoothing Jojoba Milk & hydrating Tsubaki Seed Oil, they work together to moisturize, strengthen, and add shine to strands—instantly and over time.
Once applied, you’re left with a refined, finished look while hair remains soft and touchable, free of the stickiness or crunch found in traditional hair gels. And (the best part!) you can brush it out, no wash necessary.
How To Use
Squeeze a small amount of the product into your hands and rub your hands gently together, warming the gel. Use on dry or damp hair to smooth frizz and seal strands, or build as desired for a sleek updo, using The Brush No. 003 to style. Apply as much as needed to your hair for the desired effect. Simply brush out when done or quickly rinse to fully wash it out.
The Finishing Gel Story
01 The Formula
This is not your traditional gel—it has a much lighter hold, but it’s also buildable. The formula is water-based, and has a gel cream consistency that makes it super flexible and easy to work with. It blends seamlessly into strands without compromising your natural texture or touchability. Beyond styling, The Finishing Gel moisturizes strands to strengthen, heal, and care for your hair in the long term.
02 In Practice
The Finishing Gel is endlessly versatile—built to accommodate any look or style, up or down, or even just to smooth strands. It instantly polishes and refines, and is the perfect size to throw in your bag for touch-ups on-the-go. Even after a full day of wear, the product can be easily brushed out for soft, shiny, and touchable strands, leaving you with more room to play.
Full Ingredients List
Water/Aqua/Eau, Propanediol, Glycerin, Polyglyceryl-4 Caprate, Acrylic Acid/VP Crosspolymer, Polyquaternium-11, Pentylene Glycol, Phenoxyethanol, Fragrance/Parfum, Hydroxypropyltrimonium Hydrolyzed Corn Starch, Panthenol, Aminomethyl Propanol, Polyquaternium-70, Simmondsia Chinensis (Jojoba) Seed Oil, Camellia Japonica Seed Oil, Ethylhexylglycerin, Isodecyl Neopentanoate, Hydrolyzed Wheat Protein, Dipropylene Glycol, Hydrolyzed Wheat Starch, Sodium Chloride, Potassium Sorbate, Glyceryl Caprylate, Glyceryl Undecylenate, Sodium Hyaluronate, Xanthan Gum, Limonene, Linalool, Citral
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