A New Colour 88.0 - Intense Light Blonde

A New Colour is Davines’ ammonia-free. odorless permanent coloring system, designed and formulated to offer total coverage and perfect lifting. Composed of velvety, intense, and multi-faceted cream colors, cream base, & activators (5, 10, 20, 30, & 40 volume), it provides full coverage of white hair. Can darken and lighten up to three levels and change reflects with great flexibility, and resulting in shiny, smooth and hydrated hair.